The Legend in Pictures

1913
Birth of Maria
1914
Birth of Rosy
1937
Creation of the first salon, rue de Taur in Toulouse
1943
The Carita sisters move to Paris and start out as apprentices with Gervais
1945
Creation of the first Parisian hair salon at 83, rue du Faubourg Saint Honoré
1951
Move to the current address, at 11 rue du Faubourg Saint Honoré
1956
Global beauty takes concrete shape in 2 iconic products: FLUIDE DE BEAUTE 14 and RENOVATEUR
1957
The Carita sisters revive the fashion for wigs: international fame. Arrival of Christophe Carita
1960
Revolutionary launch of the first beauty fluids, designed to correct skin imperfections or reveal the radiance of the complexion.
1967
Opening of CARITA MONSIEUR
1968
Transformation of 11 Faubourg into a House of Beauty. The 1st Parisian Spa appears
1976
Birth of the masque biologique in the PROGRESSIF line
1978
Death of Maria. Christophe CARITA takes over the reins
1983
Death of Rosy
1986
CARITA is acquired by the Shiseido Group
1989
11 Faubourg St Honoré, redesigned by Andrée Putman, is inaugurated in the presence of Mr Fukuhara of the Shiseido group
1991
Friday 13 September, death of Christophe
1999
Extension of the Progressif ranges
2002
Launch of Crème parfaite, which has become a best-seller
2006
The hair salon moves up in the world to the House of Beauty’s 2nd floor
2008
Faubourg St Honoré is given a makeover